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Industrial Design (B.S.)



The Industrial Design program teaches the effective design of products and systems used by people. It focuses on making the relationship between people and the things they use elegant, simple, useful and beautiful, and on finding new forms of value for product users, informed by user-centered research. The industrial design program delivers a broad education and the requisite professional skills, competencies and knowledge to enter into the industrial design profession. It crafts an environment that fosters critical discourse, enables personal discovery and promotes creativity and excellence.

Program Learning Outcomes

Graduates of the industrial design program will demonstrate the ability to: 

  • Interpret changes in society and technology and ideas in the humanities and the arts through discussion, verbal, visual and written communication.
  •  Develop personal knowledge and methods needed to engage the discourse about design in different geographic and cultural contexts.
  •  Develop creative solutions to complex problems, relying on ideation techniques, open-ended explorations, systematic information gathering, analysis and creative resolution.
  •  Understand the priorities of other professions and stakeholders and collaborate with these in a productive, empathic manner.
  •  Seek to influence their own and other professions to adopt better practices and continually strive to improve the human condition. 
  •  Approach their work with independence and the ability to continually assess and develop their methods so they can lead efforts to achieve better results.


Program Description

The four-year Bachelor of Science in Industrial Design program equips students to create attractive, meaningful and practical products and systems that serve the needs of the end-user and support the objectives of other stakeholders. The program prepares students to respond thoughtfully and creatively to challenges and opportunities presented by technological advances, social development and cultural change. The strengths of the program are derived from its interdisciplinary structure, collaboration with industry and engagement of the design community. Insights and unique collaborative project opportunities offer themselves to design students on a campus that hosts programs in related professions. Studio life is characterized by the simulation of work dynamics found in design consultancies, corporate design departments, an entrepreneurial ventures.