The Jefferson “X FACTOR”

Jefferson Design Workshop

The Jefferson Design Workshop provides students with an opportunity to work collaboratively on industry-sponsored projects, gaining valuable, real-world experience in a studio setting.

Projects have ranged from the design of exhibitions to branding/identity, from posters, marketing and promotional campaigns to websites. Students develop real client relationships and create professional presentations of their work, as well as participate in all levels of production. Through PhilaU�s design workshop students gain practical experience preparing them for graduation.

Cue Project

An interdisciplinary group of Jefferson students developed a social awareness project called, Cue. The project was a response to an online design competition sponsored by Coroflot was meant to raise awareness about Autism. Working as an interdisciplinary team, the six Digital/Interactive Design and Graphic Design students invented a social networking rating system where anyone along the Autistic spectrum could rate themselves according to a select number of personal sensitivities to environmental noise, traffic, lighting, cleanliness, temperature, and interactions.

Inspired by the broad spectrum of environmental sensitivity, Cue is a simple personalized rating system developed to promote social networking within the Autistic community. Cue allows individuals to track and share their experiences at social venues in order to contribute towards a database of safe places. This easy to use resource provides Autistic consumers with trustworthy information based upon the honest opinions of like-minded individuals. The design system featured the design of mobile phone apps and a website for people within the network to stay connected.

New Jersey State Police Gang Survey Project

The 2010 New Jersey State Police Gang Survey project, "The Truth About Gangs in the Garden State" was a team-based interdisciplinary project with five students from three different majors working together (Digital/Interactive Design, Graphic Design Communication and Professional Communication).

The end result was original writing detailing the narrative story about gang activity in New Jersey, culminating in the design and production of a 64-page, full-color publication and accompanying website. Further collaboration included working with students from the issues in information design course to develop data visualization for charts, diagrams and maps.

Learn more about the Philadelphia University Design Workshop, click here.